We use both Dickies and Game brand jackets.

About Us

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Vinny & Carol Ann Fleming

Founders of 5 Alarm Embroidery

At 5 Alarm Embroidery, every stitch tells a story — and ours is one of service, strength, and a shared commitment to honoring America’s heroes.

Vinny Fleming

Began his firefighting career in Manhattan, New York, in 1981. He served with pride and courage until he was injured while fighting a fire — a moment that ended his time on the front lines but sparked a new mission. During recovery, Vinny discovered a passion for embroidery, starting with firemen’s jackets. That spark quickly grew into a business dedicated to craftsmanship, tradition, and the fire service community.

Carol Ann Fleming

Served in the U.S. Air Force during Desert Storm , stationed with a MASH unit in Bahrain. Her experience serving in high-pressure environments shaped her perspective and passion for supporting fellow service members. She proudly calls 5 Alarm Embroidery *“The Heartbeat of America”* — a reflection of the everyday heroes the company is proud to honor.